Advanced Facebook Advertising by Lynda
Description
Learn how to use Facebook’s most powerful tools and manage large ad campaigns more effectively. Social media marketing expert Megan Adams shares a new set of time-saving best practices, such as bulk loading ad images, using tags to organize campaigns, making quick changes across the entire campaign, and creating hundreds of custom ads on the spot. The course also covers tracking conversions using the Facebook pixel and retargeting users who have previously interacted with your brand’s page or website. In addition, you will learn how to use Power Editor to quickly duplicate ads with different targeting or images, as well as to move ads between accounts. Last but not least, Megan reveals tips for simulating ad A/B testing and generating more potential customers. If Facebook Facebook Facebook advertising refresher is necessary before diving into these advanced tactics, check out the basics of advertising on Facebook.
Online Marketing Course
Digital marketing is a component of marketing that uses the Internet and online digital technologies such as desktop computers,
mobile phones and other digital media and platforms for promoting products and services. Its development in the 1990s and 2000s,
the way brands and companies use technology for marketing has changed. As digital platforms have become increasingly integrated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical stores, digital marketing campaigns have become prevalent,
using combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influence marketing, and content automation,
campaign marketing, data-based marketing, e-Commerce marketing, social media marketing, social network optimization, direct email marketing, display advertising,
e-books, optical disks, and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback and hold mobile ringtones. Expanding to non-Internet channels distinguishes digital marketing from Internet marketing.
Take Advanced Facebook Advertising by Lynda at Whatstudy.com
More Info: Click to preview
Course Features
- Lectures 0
- Quizzes 0
- Duration Lifetime access
- Skill level All levels
- Language English
- Students 125
- Assessments Yes
1 Comment
“We create this shop with the mission: Bring the courses to 500 millions of people in the world,
to help them awake their power and change their life”