Smart Google Traffic by Ezra Firestone
Description
Everything you need to know about how to use Google for e-Commerce.
Google is the world’s largest network for both search and advertising (it is more than twice the size of Facebook), but most business owners do not take advantage of this massive platform.
Get smart Google traffic-Ezra Firestone only 87$
In this 5-module training, you will learn how to use the incredible power and reach of Google to increase brand awareness and attract new customers, including using AdWords, search, display network, shopping, and YouTube.
Module 1: Tech Nasty-store setup and account creation
Building your team is the ” a ” technology team. Everything fulfills its unique role and works together. this session will go through creating accounts and linking everything together for success.
Module 2: setting up remarketing and display advertising
We’ll cover creating lists, creating ads, using lists from AdWords against lists from GAN, dynamic remarketing, GDN basics, and more.
Module 3: Brand Search Campaign
This session will focus on the importance of building campaigns both to keep competitors from bidding on your brand’s terms and to improve the overall health of your adwords account. This module will also lay the Foundation for those who may want to switch to using AdWords for search.
Module 4: Google Shopping
Google Shopping is the leading comparative shopping (CSE) engine in the market. Product searches start either on Amazon or Google. We will tell Google stores as a remarketing vehicle and on Brand searches. We will also lay the Foundation for using Google Shopping for search.
Module 5: YouTube and the Shoppable video ads.
Combine pre-roll YouTube videos with Google Shopping (Plas). We will consider GoW ti setuo Shoppable TrueView ads as an ideal remarketing tool and as a great platform to launch new products for existing customers.
Bonus Module: Using Google For Search
We will look at how to use the Google advertising ecosystem for information / search campaigns!
Get smart Google traffic-Ezra Firestone only 87$
Learn more about SEO marketing-traffic:
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic by increasing the visibility of a website or web page to users of a web search engine.
SEO refers to the improvement of non-paid results (known as “natural” or “organic” results) and excludes direct traffic/visitors and the purchase of paid placement.
SEO can target various types of search, including image search, video search, academic search, news search, and industry vertical search engines.
Website optimization can include editing its content, adding content,
as well as changing HTML and its associated encoding to make it more relevant to specific keywords and remove barriers to indexing by search engines such as Google, Yahoo, and so on.
promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. By may 2015, mobile search had surpassed desktop search.[
As an Internet marketing strategy, SEO considers how search engines work, computer-programmed algorithms that dictate the behavior of the search engine,
what people are looking for, the actual search terms or keywords entered in search engines, and which search engines are preferable for their target audience.
SEO is performed because a website will get more visitors from the search engine the higher the site ranks on the search results page (SERP).
These visitors can then be converted into customers.
SEO differs from local search engine optimization in that the latter is focused on optimizing the online presence of a business so that its web pages are displayed by search engines
when a user enters a local search for their products or services. The former is instead more focused on national or international searches.
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Course Features
- Lectures 0
- Quizzes 0
- Duration Lifetime access
- Skill level All levels
- Language English
- Students 127
- Assessments Yes
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