Digital Marketing Masterclass by Phil Ebiner
Description
All you need to do to teach your hives a full digital marketing course is a digital marketing expert.
You found the right course!
Digital marketing:
Grow your own business
Land of work in this hot marketing industry
Increase in client business
We want to help you grow your business!
We are committed to helping you with all of these digital marketing strategies:
Brand
Website
Email marketing
Blog
Copywrite
SEO(Search Engine Optimization)
YOUTUBE
FACEBOOK page
FACEBOOK group
FACEBOOK ads
GOOGLE ads
Twitter
INSTAGRAM
PINTEREST
LINKEDIN
Periscope
Live streaming on social media
Podcast
QUORA
Most of the tools and strategies we recommend and teach you to use are completely free!
What do you get when you enroll?
Lifetime access to courses and all updates
Individual support and answers to your questions
Udemy completion certificate
30 days 100%Money Back Guarantee-no questions asked!
Course bonus?
Track downloadable checklists
A downloadable guide
A case study to show you behind the scenes of our strategy
Who is your instructor?
The cool thing about this course is you guys teachers! Phil Ebiner and Diego Davila are six figures in digital marketing themselves.
More than 300,000 students a combination of Udemy course, Phil, Diego know absolutely beginners to learn complex digital marketing. They are a completely digital marketing course by combining all of the techniques and strategies taught and put into the many best-selling courses.
Get ready to take action
Throughout the course you will be taking action!
You will learn the proper skills and strategies for each section. Then you’ll see how these strategies are used in the real world with Case Studies. Finally, you’ll take action yourself and see the real results!
Now is the time to start.
Whether you’re completely brand new to all of these topics, or you want to use some of them, now is the perfect time to take action.
Register now so you can take advantage of the skills you learn to grow your business!
What are the requirements?
No prior marketing knowledge required
You should be ready to take action and see real results!
What am I going to get from this course?
Learn how to use dozens of proven digital marketing strategies
Nurturing your brand identity the audience of your brand
There is no need to change all the social media platforms to be more motivated to sign up for a business
In the list, the number of Subscriptions, social media following
You will see concrete results by taking action throughout the course
Increase conversions and sales with real technology
What is target audience?
Entrepreneurs, business owners, bloggers, YouTubers, social media fans
Web site owners who want to increase Web traffic, conversions, and sales
Digital marketing(social media, content marketing
Anyone want to waste your own marketing-and money
Your instructor
Phil eviner
my passion is inspiring people through online courses. Since 2012, more than 300,000 students have taken my online course.< p>holds a bachelor’s degree in film and television production from Loyola Marymount University in Los Angeles. For the past 5 years, I have shot and edited thousands of videos that are being played everywhere, from movie screens and TV to film festivals and YouTube.
Curriculum
Welcome to our website.
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Come on! Come on! (1:32)
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Content marketing
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10 minutes digital marketing system(9: 27)
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You can map the course’s road.
Define business target
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Download
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Define your purpose(4: 03)
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Case Study: 3 brand objectives(5: 25)
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Positioning your brand(4: 06)
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Case study: Amazon and Harley-Davidson positioning(3: 05)
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Unique Selling Proposition(6: 01)
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Personality: what are you? (1:49)
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Case Study:3+brands show their personality(6: 54)
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Find your audience(4: 57)
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Validate your business(8: 30)
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Case study:Phil surveys his audience
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Supplemental reading list
Brand Id
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Branding basics(2: 27)
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Case Study: 3 styles(4: 43)
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Graphic creation tool(7: 39)
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Brand assets:links to useful resources
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Quick Canva tutorial(10: 35)
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Quick Photoshop tutorial(26: 10)
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Supplemental reading list
Website
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Website tools&why I use WordPress(3: 39)
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Select a domain name(5: 28)
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Intro to WordPress course lessons(1: 15)
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Buy hosting and WordPress installation(5: 59)
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WordPress navigation(6: 06)
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Theme installation and activation(6: 34)
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Add a static home page(4: 09)
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Edit Page&change Site Title(17: 05)
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Adding and editing menus(5: 41)
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Publication Site(1: 41)
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Write a new post&organize your blog(9: 12)
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Blog page design-excerpt vs full content(1: 00)
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Add video(3: 44)
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Sidebar customization(4: 47)
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Add image to sidebar(4: 58)
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Facebook-like widget(2: 27)
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Add site widget(1: 47)
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Add site icon in plugin(2: 25)
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Website responsive mobile friendly(3: 27)
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Customizing footer Information(3: 28)
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Find, install and activate plugins(7: 19)
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Website backup(4: 47)
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Protect your site from attackers(4: 51)
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Make your site SEO friendly(5: 37)
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Make your website faster(4: 33)
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See Google Analytics for WordPress(5: 06)
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Block spam with Akismet(3: 13)
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WordPress comment system_plugin
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Secure contact form in WordPress(7: 07)
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Pretty link redirect-link shortening(2: 58)
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Edit Calendar(2: 00)
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WordPress free email marketing(10: 58)
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Add social sharing button(6: 51)
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Add welcome mat to increase your opt-in (3: 23)
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3 ways to increase your opt-in for Grand Sumo (3: 50)
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What pages do you need? (8:42)
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Design a working home page(8: 54)
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Start here and about Page(6: 15)
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Resource Page(5: 39)
Email marketing
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A simple email marketing funnel(6: 51)
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Email marketing tools(4: 09)
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Lead magnets(7: 26)
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Where to put the opt-in Form(5: 34)
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Segment and tag subscribers(5: 10)
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Email sequence(13: 06)
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Better Email Subject(3: 54)
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Improving your email with analytics(7: 05)
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Case study: 100 subscribers less than 1 Week(5: 32)
Copywriting&blogging
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The basics of copywriting(2: 19)
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A.I.D.A
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Case study:working Sales Page(8: 14)
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10 commandments of copywriting(6: 42)
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Write a better headline(5: 21)
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Writing quality articles
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Optimize your website SEO(5: 23)
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Supplemental reading list
YouTube
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Intro to YouTube(6: 39)
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Case study: YouTube sales funnels(4: 43)
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Watch time vs YouTube SEO-view(3: 33)
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Keyword research for YouTube videos(5: 39)
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Start a new Channel(2: 59)
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Channel art and icons(7: 23)
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Channel description(2: 41)
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Customizing the channel design(4: 26)
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Add a channel trailer(2: 29)
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Setting up and verifying YouTube channels(6: 34)
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The default for uploading is POC content, channel branding(6: 01)
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Video upload+title, tags, and description(11: 41)
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Card and end screen(7: 53)
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Expand your channel with YouTube analytics(6: 08)
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Quickly respond to fans in the Community Tab(2: 17)
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Live streaming on YouTube Live(4: 07)
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Free music on YouTube(1: 37)
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Create YouTube ads(5: 09)
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Spying on competition with social blades(4: 02)
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TubeBuddy: optimize your YouTube experience(13: 02)
Video marketing
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Basics of video marketing(3: 36)
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Video equipment for beginners(8: 28)
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Tools to make your videos more professional(4: 02)
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Make up videos to sell(4: 19)
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Intro to video production Bootcamp(1: 04)
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What kind of video should I make? (2:47)
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What makes a great video? (3:17)
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Come up with a great video idea(5: 05)
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Plan a video(3: 30)
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Pre-production checklist(4: 04)
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Intro to Eqiupment(1: 34)
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Camera options(6: 00)
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Microphone options(4: 37)
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Lighting options(1: 55)
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Editing tools(2: 11)
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Expose your shots(5: 25)
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Make up your shots(4: 25)
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Shoot yourself(1: 09)
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Get the right shot(3: 43)
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Pick a background(2: 32)
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My office video set up(2: 54)
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Exposure with DSLR and mirrorless cameras(6: 31)
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Focus with DSLR and mirrorless camera(2: 35)
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Stabilize the shot(2: 57)
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Knowing the lens
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Taken with a smartphone(5: 10)
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Shot on webcam(5: 49)
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Record great screencast video(4: 20)
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Select the right microphone(3: 21)
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Record better audio in any environment(1: 27)
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Lavalier Mike (2: 47)
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Shotgun microphone(0: 55)
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Recording audio on your computer(1: 33)
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Why we are light(1: 03)
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Use natural light(4: 14)
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Three-point shooting(7: 26))
Facebook group
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Why Facebook group? (2:19)
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Start a Facebook group for your audience(11: 26)
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Facebook group tips: grow an engaged audience(8: 24)
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Types of posts, live streaming to a group, and posting schedules(3: 34)
Facebook page
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Why Facebook pages are important for your business(1: 09)
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Create a stunning Facebook page for your business(8: 57)
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Add important information to your Facebook page(10: 39)
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Choose your profile picture(4: 29)
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Create a professional Facebook cover image for home page(12: 03)
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Create a fascinating Facebook page description with the absolute best keywords(2: 42)
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Get the username of the Facebook page(2: 45)
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Set a target audience for your Facebook page(6: 48)
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Facebook page app to boost fan engagement(8: 05))
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Top 9 ways to monetize your Facebook page(11: 58)
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Exploring publishing tools(10: 12)
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Schedule of Facebook posts(4: 43)
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Facebook call-to-action button(9: 28)
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How to spy on your competitors on Facebook(11: 01)
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How to ensure that your fans see all the posts(9: 32)
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Explore Facebook Insights(12: 19)
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Promote your own Facebook page(10: 33)
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Four unlimited source royalty free images(12: 19)
Facebook ads
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Introduction to Facebook ads(1: 12)
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Facebook Ad Manager introduction(5: 53)
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Payment Account Settings(1: 54)
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Define your target audience(12: 13)
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Level 1-Create an ad(5: 24)
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Level 1-boost your post(8: 36)
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Level 2-Create an ad in Ad Manager(11: 24)
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Tips for getting your ad approved(3: 24)
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Analysis of the results(11: 24)
Facebook retargeting
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What is Facebook retargeting and why is it important to you (4: 50)
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Creating a Facebook pixel(5: 28)
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Install pixels in WordPress(4: 31)
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Install pixels on sites other than WordPress(2: 27)
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Testing pixels(3: 53)
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Create audience in pixels(3: 40)
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Facebook Pixel advanced viewer creation(13: 45)
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Message”your audience is too small” (1: 50)
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Creating a Facebook ad with a Pixel audience(10: 38)
Facebook for local business
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How Facebook ads can help your local business(6: 23)
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This is the plan for Your Local Business(7: 33)
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Reach people around your business(10: 23)
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Creating a local business AD(10: 27)
Google AdWords
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Google Adwords for your business(1: 47)
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How Adwords works(2: 53)
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Examples of ads we are creating(4: 27)
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Adwords account settings(6: 51)
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Find out the interface of Adwords(5: 14)
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Finding the best keywords(11: 14)
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Creating a Google AdWords Search Campaign(6: 10)
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Audience Choice(3: 32)
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Choosing a Google Adwords bid setting(4: 21)
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Create ad groups and add keywords
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Google AdWords finalized(6: 14)
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Manage Google ad campaigns and analytics(3: 02)
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Create YouTube ads with Google Adwords(9: 57)
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Your next step(0: 42)
Google Analytics
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Google Analytics settings(5: 32)
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Navigating the Google Analytics dashboard(6: 34)
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Know your audience in analytics(5: 35)
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User acquisition and Behavior Flow(13: 17)
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See where visitors clicked in the page Analytics(4: 40)
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User behavior and site speed(4: 00)
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Goal setting(3: 09)
Twitter
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Why Twitter can help you grow your business(1: 47)
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Select the best userName(6: 27)
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4 tips for selecting your Twitter handle(2: 00)
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Create a Twitter account(4: 53)
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Create a good Twitter profile page(3: 46)
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Add Profile and header photos(9: 33)
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Write an optimized Twitter bio(10: 43)
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Select a pinned tweet(6: 17)
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Connecting with other influencers(5: 36)
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Twitter hashtag(5: 41)
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Grow your Twitter presence with Jooicer(9: 04)
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Add Twitter button to your website(9: 58)
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Additional Twitter widget sites
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Twitter ads-creating ad accounts and campaigns(9: 31)
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Twitter Ads-additional payment methods(1: 21)
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Twitter ads-creating other Twitter Ads(2: 19)
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Twitter ads-promoting tweets(1: 51)
Instagram
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Why Instagram helps business grow
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Instagram for business-what are our strategies(4: 21)
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A business overview for Instagram(3: 51)
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# 1 building a killer Instagram profile(2: 42)
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# 2 building a killer Instagram profile(3: 57)
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# 3 building a killer Instagram profile(5: 04)
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# 4 building a killer Instagram profile(1: 33)
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Access to Advertising Manager(2: 36)
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Create your first Instagram ad(3: 58)
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Create your Instagram ad within the app(7: 44)
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Important tips to have a successful ad on Instagram(4: 46)
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#1 mistakes people make on Instagram(2: 19)
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# 2 mistakes people make on Instagram(1: 13)
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#3 Mistakes People make on Instagram(2: 01)
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#4 mistakes people make on Instagram(0: 51)
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#5 mistakes people make on Instagram(1: 04)
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People make mistakes on # 6Instagram(0: 51)
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Tools for creating Instagram photos
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Create a viral Instagram photo(13: 20)
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Instagram Live Instagram Instagram and Instagram Stories(4:07 p.m.)
Pinterest
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Why Pinterest can help your business grow(3: 15)
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Opening a Pinterest business account(3: 14)
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Account verification(4: 56)
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How Pinterest works with other social media platforms(2: 04)
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Pinterest profile optimization(8: 51)
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Creating a board(9: 21)
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Using the “secret” Board(3: 00)
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Powerful Pinterest notifications(1: 18)
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Pinterest Chrome Extension(3: 21)
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Add Pinterest to your website(13: 36)
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Pinterest Ads-Getting Started(3: 02)
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An overview of Pinterest advertising panels(2: 46)
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Creating a Pinterest ad
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Fast creation of Pinterest Ads(3: 05)
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Pinterest analytics(2: 00)
LinkedIn
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Welcome to LinkedIn Marketing(1: 39)
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Setting up your LinkedIn account(6: 25)
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Add experience, skills,and achievements to your LinkedIn profile(3: 21)
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Add a professional background photo(4: 06)
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Add media to your profile(6: 00)
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Change the LinkedIn URL(3: 29)
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Dding your website to LinkedIn(6: 22)
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Create shareable content on LinkedIn(4: 07)
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Example company page on LinkedIn(5: 29)
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Create a company page on LinkedIn(2: 22)
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Management of LinkedIn Company Page(7: 08)
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Publish content on LinkedIn Company Page(4: 10)
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Get$50 in linkinedin ad Credit(2: 39)
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Introduction to LinkedIn ads(2: 56)
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Creating a LinkedIn sponsored content ad(11: 46)
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LinkedIn ad approval pending
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Creating a text ad campaign on LinkedIn(6: 52)
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Creating a LinkedIn-Sponsored InMail campaign(9: 08)
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LinkedIn campaign manager quick view(3: 09)
Periscope
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What is a Periscope? (1:07)
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Creating a Periscope account(6: 35)
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Use Periscope descriptions for marketing(4: 22)
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Use periscope like a Pro(10: 59)
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Live scope Statistics(3: 37)
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Periscope frequency(4: 15)
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Deal Periscope session length(2: 50)
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Use powerful titles in scope(2: 20)
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Taking feedback from your audience(3: 32)
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Using scopes on other channels(5: 34)
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Professional looking scope to equipment(5: 10)
Live streaming
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Streaming on social media is a must-do business(2:07))
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Social streaming media for basic amenities(8: 41)
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Plan an engaging live streaming session(9: 42)
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Facebook Live session from your smartphone (6: 47)
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Share our Facebook Live Session(2: 43)
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3 How to reuse your Facebook Live Session(5: 27)
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YouTube Live basics(2: 17)
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Run YouTube Live from your smartphone(4: 40)
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Instagram Live(3:09)
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Periscope Live(3: 17)
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Introduction to OBS broadcasting software(3: 19)
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Setting up the OBS software(10: 56)
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OBS Studio Mode(4: 51)
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Facebook Live Streaming with OBS(12: 23)
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OBS and YouTube live streaming(6: 59)
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Simultaneous streaming to Facebook, YouTube and Periscope(15: 40)
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Other software alive streaming(8: 03)
Podcast
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Podcasting basics(3: 11)
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Podcasting tool(6: 41)
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Host your podcast with Libsyn(7: 27)
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Add ID3 tag(3: 16)
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Send podcasts to Itunes(2: 18)
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Work on the consignment Podcast(2: 17)
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Podcast feed validation(0: 57)
Quora
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Quora basics(2:57))
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Search, answer, and optimize answers on Quora(3: 20)
Conclusion
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Thanks for the video(1: 46)
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Course Features
- Lectures 0
- Quizzes 0
- Duration Lifetime access
- Skill level All levels
- Language English
- Students 121
- Assessments Yes
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